Most notably, swimmers could take it with them in the pool where Apple Watch 2 could count laps, detect stroke type and track your average lap pace. Marketing for the device continued to center around Apple’s commitment to improve the health and fitness of its users. Adding Nike to the team didn’t hurt either. Apple Watch Series 2 had a similar look and feel to the original, but upgrades and improvements included GPS, a brighter display and a powerful dual-core processor. The next generation in Apple’s wearable wrist tech line was unveiled on the same day as iPhone 7 and iPhone 7 Plus. Mashable also called it the breakout star of wearables, adding “it’s gorgeous, smart, fun, extensible… an object of true desire.” September 2016: Brighter, faster, more capabilities It was officially released in April 2015 with the focus shifting to the fitness-oriented features.Īpple Watch also had the ability to make wireless payments, in addition to talk and text functionality, landing on Time’s Best 25 Inventions of 2014. September 2014: The next chapter in Apple’s storyĪpple Watch was presented by CEO Tim Cook in conjunction with iPhone 6, originally marketed as a fashion accessory, focusing on the varying band and body styles. Today, we take a look back at Apple Watch’s brief history on the market and the key developments that have led to that success. And Apple’s foray into wearable tech, the renowned Apple Watch series, boasts incredible features users can apply to their daily lives like never before. The most valuable segment of these is by far smartwatches, accounting for a large share of market value.

And as a result, the wearable technology market is expected to hit $186.14 billion by 2030, according to Bloomberg.

Standard features found not only on today’s smartphone, but accessible on your wrist as well. Internet connectivity, text messaging, voice control and fitness tracking.

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